Good understanding of the market is fundamental in making a good “Go – No Go” decision. If you decide to “Go,” then knowing how to approach the market is critical in selling a pharmaceutical product successfully. Producing accurate market analysis in Russia is challenging: exceptional expertise and understanding are required to turn low-quality contradictory data into reliable and actionable results.

Registering products with Russian regulatory bodies is a pre-requisite for sales-related activity. It is one of the most difficult and time-consuming processes for a pharmaceutical company wishing to operate in Russia.

Marketing, sales and distribution, extremely important components of the value-added chain for pharmaceuticals, lie at the core of Raifarm’s activities. S&D allow us to leverage product expertise and relationships to better serve our clients. We are aggressively increasing our capabilities in this area. We also work with distributors – using their networks to meet client needs.